Umbraco Seminar: Optimize the User Experience and Strengthen the Bottom Line

Welcome to an afternoon where the editor's everyday life and strategic choices around CMS take center stage.

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Trondheim

kl. 12.30-15:30
Increo, Innherredsveien 7A, 4. etasje

What differentiates a system that just works, from one that actually makes everyday life better? And how can the choice of CMS affect both user experience and bottom line? Along with Umbraco We invite you to our office in Trondheim on Tuesday 20 May to explore how a modern publishing solution can make everyday work easier and better results — both for editors and the organisation as a whole.

One of the most important audiences for a new web solution is those who will use it as a tool. Whether it's editors, content producers or project managers, having an orderly work environment, with the right tools and easy user journeys is all about how effective work in the publishing system (CMS) is.

At Increo, we work a lot on tailoring user journeys in CMS. This is how we help make the working day easier for our clients and create solutions that can last a long time. In collaboration with Umbraco CMS, we invite you to take a look behind the scenes to see how creating a new online solution has a unique opportunity to simplify the workday for large parts of the organization.

Get to know Umbraco

Umbraco CMS is the hub of over 700,000 web solutions worldwide and has its origin in Denmark. Umbraco is .net based, open source and has been developed in constantly improved versions over 20 years. This has made Umbraco a secure, and several more flexible and economical, alternative to proprietary enterprise CMS.

Read more about Umbraco

Introducers

Alexander Jacobsen, senior developer, Umbraco

The daily life of the editors in Umbraco
How can Umbraco give editors and marketers a smoother everyday life? Alexander shows concrete examples of how content work can be simplified and streamlined.

Lasse Fredlund, project owner, Umbraco

Umbraco as a strategic investment
Lasse shows how Umbraco as a platform enables faster launch, higher returns and lower costs — a smart alternative to expensive enterprise solutions.

Sebastian Krohn, advisor, Increo

One CMS, many needs: Flexible solutions with Umbraco
Two of the Umbraco solutions that Increo has launched this spring are for entrepreneurs — at vastly different ends of the scale. Backe is among the country's top contractors for signal buildings and large residential projects, while Lomundal delivers home renovations. Their different needs, both in terms of users and the use of web solutions, are covered by the same CMS. Sebastian shows examples and explains how this is possible.

Agenda Tuesday 20.05.25

12:30-12:45 p.m.: Brief introduction by Tobias Boström, advisor, Umbraco

12:45 p.m. - 1:30 p.m.: Editor's Umbraco

1:30-1:40 p.m.: Pause

1:40 p.m. - 2:20 p.m.: The Umbraco of Possibilities

2:20 p.m. - 2:30 p.m.: Pause

2:30-3:20 p.m.: Tailoring in practice at Increo

3:20 p.m. - Light serving

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